The book “Natural Intelligence”

The book “Natural Intelligence,” was researched and written by Lucía Moreno, revealing the hidden secrets of the chemical industry - it teaches you to identify toxic substances present in cleaners, cosmetics, plastics, fragrances, and other common products we use every day.

Through exhaustive research spanning more than 20 years, Lucía uses clear, concise, and common language, offering practical advice for adopting an eco-informed lifestyle and protecting the health of your loved ones, yourself, and the planet.

Are you ready to take control of your well-being and make positive changes in your life?

Remember that you can find this book for sale at Ecovivo. Discover how to create a healthier home and a sustainable future starting from your own home. We also invite you to explore a wide range of practical tips for living free of toxic chemicals at Verde a la Mexicana. @verdealamexicana

A little more about the businesswoman and author of the book Natural Intelligence

Lucia Moreno earned her bachelor's degree forCommunications from the Tecnológico de Monterrey University. She worked as a news anchor for Televisa Monterrey and Guadalajara and also contributed to her community in her role as a university professor.

On March 12, 2025, Lucia presented her book at Ecovivo. Years earlier, in 2013, Lucia registered the brand “Verde a la mexicana” (Mexican Green) with the purpose of promoting environmental awareness and education. Her curiosity, discipline, and concern for consuming chemical-free products motivated her to launch a line of products free of toxic chemicals.

In 2014, she established her own brand of products, “Immi México,” which successfully manufactures personal care products. These products, sold at Ecovivo, include insect repellent, facial creams, body deodorants, detoxifying soaps, moisturizing oil, and facial wipes.